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    樓主: joey80s
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    哈佛原版出版物 [推廣有獎]

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    joey80s 發(fā)表于 2006-12-27 18:26:00 |只看作者 |壇友微信交流群|倒序 |AI寫論文
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    哈佛原版出版物...更新中......

    非案例.

    Harvard Business School Press - Value Sweep Mapping Corporate Growth Opportunities.(2002)

    Who Should Read This Book
    This book is written for managers who don’t want to be valuation
    experts; strategists who want to weigh alternatives with a set of
    simple calculations; CFOs and business unit heads who want to
    compare the varied initiatives clamoring for their approval; and
    M.B.A. students who are trying to grasp and use high-powered ideas.
    Real people require credible, transparent, and easy-to-use valuation
    methods that work across the sweep of growth opportunities.
    Readers of this book share a bias toward action; they have jobs
    that help to nourish and grow new products, new markets, and
    new companies. While the industries and job functions are quite
    varied, the needs are the same. The more detailed look at who
    should read this book includes:
    viii Preface
    • Managers at the crossroads. This includes CEOs, CFOs, business
    unit heads, and those who head growth initiatives and
    other new ventures. Managers at the crossroads must make
    the tough choices—“Do I put money into this project or that
    one?”—and need a way to compare the value and risk of
    growth from business as usual with the value and risk of new
    initiatives.
    • The staff who support managers at the crossroads. Your boss
    read this book, and he dropped it in your lap. (Of course you
    should read it, too!) There is a language and a method here
    that brings the value and risk of growth to life. You can use
    this book to shape alternatives and to quickly summarize
    opportunities. Use the Web site, www.valuesweep.com, to
    make this process easier.
    • Equity analysts. Many analysts write schizophrenic reports.
    They use a simple quantitative model to obtain a target stock
    price. Meanwhile, significant and interesting growth opportunities
    are described in the text surrounding the number—
    but they are never directly translated into value. This book is
    aimed at giving analysts a way to quantify growth opportunities
    in a quick and sensible way.
    • Managers who speak to equity analysts and investors. Your company
    has some innovative early-stage projects and is performing
    well in its current business. The innovative projects
    might not hit, yet the pipeline deserves some value credit.
    How can Wall Street’s expectations be set? Meanwhile, the
    analysts will react harshly if the current business fails to meet
    its projections. Are they overreacting? The framework of this
    book helps to communicate your answer to these questions.
    • Finance staff. Companies want to do the right thing, to select
    the strategic investments that increase shareholder value and
    to reject all others. The problem is that their valuation
    frameworks have not kept up with the complexity of new
    business opportunities. The quantitative analysis drags on
    and on, and out of frustration, critical decisions are made for
    strategic reasons without regard to value. Often, because
    growth projects are so exciting, a frothy optimism prevails.
    Preface ix
    As a remedy, this book offers a hard cold logic about how
    growth strategies translate into value. Armed with context,
    transparency, and intuition, finance staff can help to speed
    up and make credible the tough decisions about growth
    opportunities.
    • Investors. At the peak of the Internet boom, nearly 20 percent
    of the firms traded in U.S. stock markets were not profitable.
    A wider range of investors must now do what angel investors
    and venture capitalists have been doing for some time—
    quantify the value of preprofit growth opportunities. The
    framework in this book allows reverse-engineering of stock
    prices, and the examples show periods in which the market
    over- and undervalued firms rich in growth opportunities.
    • Those ready to contribute financial resources to growth opportunities.
    Value is opaque in many private markets. Consequently,
    there are widely divergent expectations about value that frequently
    slow negotiations or, even worse, kill transactions.
    The methods of this book create a common point of reference
    for those who own growth assets and those who can
    bring innovative financing to them.
    • Auditors. This book provides a framework to align private
    assets with valuations in the public markets, the mark-tomarket
    of growth assets. Intangible assets constitute the
    majority of corporate value, and growth opportunities are a
    large portion of intangible asset value. There’s much debate
    but no clear and well-accepted method for the valuation of
    intangible assets. My hope is that this book is a solid step
    forward.



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    關(guān)鍵詞:出版物 alternatives Quantitative Expectations Transparency 哈佛 原版 出版物

    80767.pdf

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    哈佛原版出版物

    行到水窮處,坐看云起時
    沙發(fā)
    joey80s 發(fā)表于 2006-12-27 18:42:00 |只看作者 |壇友微信交流群

    Harvard Business School Press Geeks & Geezers How Era, Values, and Defining Moments Shape Leaders

    80775.pdf (1.97 MB, 需要: 2 個論壇幣)
    行到水窮處,坐看云起時
    藤椅
    zhykxm 發(fā)表于 2006-12-28 12:36:00 |只看作者 |壇友微信交流群

    樓主不厚道,也不說明是什么書就開始賣錢。

    板凳
    xxiaoxiu-p 發(fā)表于 2006-12-28 14:32:00 |只看作者 |壇友微信交流群
    對呀,至少說一下書名吧,那我們也知道錢花在什么地方了
    報紙
    joey80s 發(fā)表于 2006-12-29 18:43:00 |只看作者 |壇友微信交流群
    ding........................
    行到水窮處,坐看云起時
    地板
    hykssqhs 發(fā)表于 2006-12-30 09:26:00 |只看作者 |壇友微信交流群
    讓我們把錢花個明白。
    7
    wxfx1970 發(fā)表于 2006-12-30 21:54:00 |只看作者 |壇友微信交流群

    Harvard Business School Press - Value Sweep Mapping Corporate Growth Opportunities.(2002)打不開,做人要厚道

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