Marketing 2016

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2015 | ISBN: 1285858344, 1305631609 | English | 832 pages | PDF | 128 MB                                                 

Pride and Ferrell's MARKETING 2016 provides a thorough overview of essential marketing principles within a visually engaging, reader-friendly presentation. This popular, proven book helps readers develop the knowledge and decision-making skills they need to succeed in today's competitive business environment. MARKETING 2016 delivers in-depth coverage of fundamental marketing concepts and strategies, along with practical applications and real-world examples, including up-to-date material on social networking, digital marketing, social and environmental responsibility, globalization, entrepreneurship, and marketing in times of transition. The current edition also features a new chapter on managing services and branding, a new section exploring the importance and uses of Big Data, updated chapter objectives, and access to new "Ask a Marketer" videos to introduce key concepts. Perfect for readers of all backgrounds and interest levels, MARKETING 2016 is an essential resource for career success.


Marketing 2016.part1.rar (70 MB)

2015-10-7 11:37:42 上傳

Marketing 2016.part2.rar (55.7 MB, 需要: 5 個論壇幣)

2015-10-7 11:41:57 上傳

需要: 5 個論壇幣  [購買]

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關(guān)鍵詞：Marketing market marke Mark Tin principles essential knowledge marketing overview

請問是書，還是PPT？

aiwulinwaizhuan 發(fā)表于 2015-10-7 11:57
請問是書，還是PPT？

是書，我看過了

shuiyaoziliao 發(fā)表于 2015-10-19 22:38
是書，我看過了

我也下載過了。謝謝你！

謝謝分享

好同志

Thanks Very Much !